Signal To Noise
As we kick off 2009 it seems we are already in the midst of some serious noise in the search industry. At the end of 08 we were hit pretty hard with talk of drastic changes to search in 09, and sadly a lot of this talk has carried over into the New Year. A few of the popular opinions that seem to still have quite a bit of steam as we move into 2009 are “rankings are dead”, if…