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Tag: Facebook

Why Posting to Social Networks in a One Size Fits All Format Is A Bad Idea

Why Posting to Social Networks in a One Size Fits All Format Is A Bad Idea

There was a time when I thought Ping.fm was the greatest thing in the world. It allowed me to easily update nearly every social network I belonged to all at once, but there was one problem with that.  I was updating every social network I belonged to at once.  At the time I didn’t think about the fact that different social networks have different audiences and want different things from me as part of their network.  With so many networks…

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New Changes to the Facebook Pages Interface

New Changes to the Facebook Pages Interface

Back in early February Facebook announced a major Facebook Pages update, the changes were pretty significant and took some time for businesses to adapt to.  Today, it appears that Facebook is at it again.   This time making minor adjustments to how you navigate pages and get data about the pages you admin. The Divorce of Pages and Ads Prior to today’s update Pages and Ads were always tied together when navigating Facebook, however it now appears that these will…

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The Real Impact of The Facebook Page Update

The Real Impact of The Facebook Page Update

Yesterday I shared the announcement regarding Facebook Page Updates. In it I outlined a number of new features that would help Page admins interact with their fans and other Pages directly without using the persona of the admin. While these changes were welcomed by page admins with open arms, the biggest change could be more crippling than helpful. The Removal of Facebook Tabs For internet marketers and Facebook users alike, tabs have been an integral part of the brand experience…

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